To celebrate this extremely important holiday, we’ve put together a list of our favourite beer ads 🍻
All by Aliza Rosenfelder
Occam’s Razor
Occam’s Razor is a principle that originated in the 14th century and is still used today.
Where Storytelling and Data Meet
Data without storytelling is irrelevant information and storytelling without data is just empty words.
The Third Story
As the Queen of England famously observed - recollections may vary.
3 Ways To Bring Creativity Into Your Management
Nothing inspires uniformity like the supposed prioritisation of creativity.
How to Make Money with Only Plans
We live in a time where people are more forthcoming about their preferred sexual positions than their actual financial position.
The Importance of Copywriting in a Business
Powerful communication can change everything.
Wisdom From the Stoics That Will Make You Feel 10% Better Today
Like so many when Covid changed our world, I turned to the wisdom of the ancients to make sense of the madness of modern life.
The Importance of Creativity in Business
The opposite of a good idea can be another good idea
Storytelling and Your Job
Tell me the facts and I’ll learn. Tell me the truth and I’ll believe. But tell me a story and it will live in my heart forever.
What Tinder Tells You About Behavioural Science
Rory Sutherland recently said at an event, meeting his partner before the rise of online dating was like getting the last helicopter out of Saigon.
What do Karl Marx, Winston Churchill and a Hedgehog have in common?
It’s not just that they’re prickly.
The Most Important Copywriting Books You Need to Read
As Picasso said, “Learn the rules like a pro, so you can break them like an artist.”
Marvel’s Secrets of Storytelling
How did Marvel become a marvel?
3 Self-Help Books That Actually Help
I always viewed self-help the way I viewed sex. Those who talk about it too much are the least likely to be actually doing it.