2024 Cannes Lion Grand Prix Winners
Aaaaaaaaaand here it is! A list of the Grand Prix winners from the International Festival of Creativity. This is what the various juries judged as the best creative work in advertising over the past year.
What do you think?
Outdoor: Magnum Ice Cream's Find Your Summer by LOLA Mullenlowe, Madrid, Spain.
Pedigree's Adoptable by Pedigree by Colenso BBDO, Auckland, New Zealand also won a Grand Prix for outdoor. Here it is:
Print & Publishing: Coca-Cola - Recycle Me by Ogilvy, New York
Audio & Radio: Specsavers - The Misheard Version by Golin, London. This one also won a Grand Prix for PR
Health & Wellness: Dramamine - The Last Barf Bag by FCB Chicago
Pharma: Siemens Healthineers - Magnetic Stories by Area 23 New York
Design: Cemento Sol - Sightwalks by Circus Grey, Lima
Digital Craft: Spotify - Spreadbeats by FCB, New York
Industry Craft: Frankfurter Allgemeine Zeitung - The 100th Edition by Scholz & Friends, Berlin
Entertainment: WhatsApp - We Are Ayenda by Creative X, Palo Alto & Modern Arts, Los Angeles
Entertainment Lions for Gaming: Xbox - The Everyday Tactician by McCann, London. This one also won the Grand Prix for Direct.
Entertainment Lions for Music: Diageo - Errata at 88 by AlmapBBDO, Sao Paulo
Entertainment Lions for Sport: Orange - Women’s Football by Marcel, Paris. This one also won the Grand Prix for Film.
Film Craft: Hornbach - The Square Meter by Heimat \ TBWA, Berlin
Creative Data: MasterCard - Room for Everyone by McCann Poland, Warsaw.
Media: Mercado Libre - Handshake Hunt by Gut, Sao Paulo
Creative B2B: JCDecaux - Meet Marina Prieto by David, Madrid
Social & Influencer: Cerave - Michael Cerave by Ogilvy PR, New York
Luxury & Lifestyle: Loewe - Loewe X Suna Fujita by Andrea Animates (Port Townsend) and Output (Shanghai)
Innovation: KVI Brave Fun Inc - Diabetes Diagnostic Solution by Klick Health, Toronto
Creative Strategy: KPN - A Piece Of Me by Dentsu Creative, Amsterdam
Creative Effectiveness: Heinz Ketchup - It Has to be Heinz by Rethink, Toronto
Creative Commerce: Renault - Cars to Work by Publicis Couseil, Paris. This one also won a Grand Prix for Sustainable Development Goals.
Creative Business Transformation: Philips - Refurb by LePub, Amsterdam
Brand Experience & Activation: Pop-Tarts - The First Edible Mascot by Weber Shandwick, New York
Grand Prix For Good: RSF - Reporters Without Borders, The First Speech by Innocean, Berlin
The Lion For Change: Unilever - Transition Body Lotion by Oglvy, Singapore
Film: Sydney Opera House - Play It Safe by The Monkeys, Accenture Song, Sydney
The Dan Wieden Titanium: DoorDash - DoorDash-All-The-Ads by Wielden+Kennedy, Portland / Superette, San Francisco
